Greenwashing and sustainable finance: the risks of greenwashing and possible resources to counteract it

Greenwashing, which can relate to a company’s products, targets, and/or policies, harms investors, consumers, competitors, and, more broadly, the credibility of the market. Specifically, the risks faced by both companies involved in greenwashing and the financial players that support them fall into three main categories: reputational, legal, and financial.
It is therefore crucial to prevent and counteract greenwashing. The Italian Sustainable Investment Forum has released this paper with this specific aim, providing concrete guidelines.

The paper is the result of a working group on greenwashing started in 2022 by ItaSIF, involving its members.

The Italian version of the paper is available here.